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18Dec

SutraHR: Best Place to Work for Freshers and Experienced Alike!

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Imagine coming to a place everyday and seeing the same walls and PC! Setting in the routine and spending half of your day in such a boring place! On the other hand, imagine working in the best place to work with beautiful creatives and a wonderful unwinding space.
Employees always wish to have a refreshing workspace and a broken lounge to freshen up and have innovative ideas for a better day!

SutraHR made this possible making it as the best place to work for people looking to make career growth in HR Industry!

We are one of Asia’s premium recruitment firm – SutraHR and have designed a Moroccan themed Lounge for our people making it a great place to work mixing pleasure under the same roof.
“The idea is to break the monotony of working in a fixed space and giving employees the liberty to work from the terrace lounge with Mumbai skylines giving them company. They can even discuss initiatives in the open air or just relax after a tiring day”, said Waqar Azmi, the founder of SutraHR when asked about the decision to open the lounge to the employees.
SutraHR recently converted its terrace into a Moroccan-themed lounge with the intention to provide an unwinding place while at work.
 

When Waqar was asked about the inspiration behind creating this beautiful lounge, he stated that a recent visit to Chefchaouen in Morocco left him spellbound. He was struck by its beauty and decided to convert the terrace of his office (which was unutilized during monsoon), into a lounge.
Waqar as a perfectionist he has personally cherry-picked the artifacts from Morocco and some antique shops in India and sourced the tiles for the lower seating area directly from Jodhpur. This surely
Way before the lounge opened, SutraHR has been in the forefront of starting new initiatives to keep its employees motivated and turn it into best place to work.
Some of the key initiatives include:

  •    Walk with the CEO – a twice a week initiative, where Waqar takes someone from the company out for a walk to discuss their career, life etc.
  •    Friday meet up with people, where they call over their ex-employees, friends, and bond and exchange ideas with each other.
  •    Evening snacks get together, where either Waqar personally cooks for his employees or sources the best evening snacks from all over Mumbai.

According to him, an ideal employee is a person who is reliable, curious, or who would want to become an entrepreneur and look at the organization as a platform to learn the ropes of entrepreneurship.
Waqar wants to motivate his employees not just with exciting work but also with an inspiring workplace. That is why Sutra is known to have the coolest workplace in Mumbai, having been featured in renowned online publications and top business news channels. It’s an experience to work out of an office as vibrant making it the best place to work.
Located in Andheri – the heart of western suburbs, SutraHR is just 2 minutes away from the nearest bus stop, and 10 minutes away from the DN Nagar metro station. It also surrounded by some of the best restaurants in Mumbai and has a lot of entertainment options for employees who wish to unwind after office hours.
What people have to say about working at SutraHR – Asia’s Premium Recruitment Firm Pushes Boundaries Beyond The Workstation
SutraHR is one of Asia’s fastest growing HR companies that aspire to be amongst the top three HR companies based out of India in the next two years. The aim is to become a highly experiential and inspiring HR brand. SutraHR works with companies in the e-commerce, mobile, and new-age technology space, where companies go from zero to billion dollars in less than five years. As a market leader, the company has a massive advantage of revolutionizing the HR practices in India. SutraHR is a multi-million dollar enterprise having the strength of 100+ employees and gunning for 250+ employees in a year’s time. With all these qualities, SutraHR is surely the best place to work!

For more information on the open positions in the company, please visit the career section at sutrahr.com/careers or call Pooja on 92222 13194

10Oct

How To Find A Co-Founder Using The Facebook Technique

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If you want to increase the chances of your startup’s success, then you need to learn how to hire high-quality people as early as you can in your business building journey.
how to find a co-founderIf you can figure out the hiring part right, you will have an excellent time building your business. But if you mess it up, then you will suffer big time on it. You’ll see the impact of bad hiring showing up everywhere in the business. Sometimes even to the extent of shutting down your company.
It’s close to impossible to recover from a bad hire at an early stage. It’s important to get the right people in your core team if you don’t then you are doomed. I learned this thing very early in my business that the most important hire you can make is the position of hiring a business partner aka co-founder.
Because building a business is the hardest thing you can ever attempt in your life, and you need someone who can support you in this journey of building and manage your day to day decisions in running your startup.
And it’s not only a matter of finding someone who is willing to work with you. You need to find someone who complements your skills and capabilities. But that’s the surface level. There is a lot that goes beneath that. You’ll get a lot of emotional, mental & psychological support which can help you in sailing through your bad days.
So the reason why I am writing this post is that I wanted to show you how I found my business partner on Facebook using a simple approach & how you can do the same and get similar results using a simple step by step approach.
Now let’s dive into my story.
I decided to build a car repair marketplace, and I was almost 6-7 weeks in the process of developing my product. I worked on building it with long extended hours and was giving my day in and day out to it. This kept on happening for some time.
After some time I realised that this was getting tiring I can’t keep working like this. With this approach, I can’t go far with building my product. I think I’d need some extra help on this, not like someone as an employee but someone who can out his blood and sweat into building this like I am was doing it.
I thought well maybe it is time to introduce someone as a co-founder in my business. The moment I realised this I didn’t waste much time. I started reaching out to my school friends, college friends, and other acquaintances who were there on my network. I spoke to them none of these guys were interested in joining me. They had their own share of excuses for not joining in. But as I met more people and talked to them I found out that a lot of people were interested in working with me.
But there was a catch to it.
They wanted to work on it but weren’t ready to commit to it full time. But I was pretty confident in my faith that for me the only sign of commitment was if someone will join me as a fulltime business partner and be 100% invested in the project.
I also realized that attracting someone for a full-time position that doesn’t pay them any money was a HARD task. I remember the occasions where I became so desperate that I even went to the extent of making those needy looking ” Looking for a co-founder post on Facebook. “
Now I don’t know if you have seen these posts or not, but you can go and see in the Facebook startups forums, you will find hundreds of people making such posts every week.
But even that couldn’t generate any results for me. 🙁
One day I was Googling around on finding co-founders I got to know about this man who used to help companies in hiring co-founders and senior level staff for startups. I quickly got in touch with this guy by the name of Nikhilesh who used to help founders who were running small and mid-level companies specifically.
I consulted Nikhilesh and got to realise of all the mistakes that I have been making till now. He showed me a simple step by step blueprint which he has been suing with his clients and that gets them results every time.
He started with helping me in refining my pitch to the level of perfection so that it attracts the right type of people for my startup. And using his formula within 4 weeks of my hunt I got a crazy amount of application in my mailbox.
By the end of the process, I had close to 200+ applications with me. And All these guys wanted to work with me and were happy to join me as a co-founder for full-time.
Now the process that I followed was very simple. If I can pull off results like 200+ applications, I am sure you can do it too.
It’s not something for me or a select few people. It’s for everyone who can use this process and get desired results from it.
But if I tell you that it all happened in this easy way, it wouldn’t be fair on my part. Coming to this point wasn’t easy.
I wasted a lot of time in going to conferences, meetups & pitching sessions in the hope that I’d be able to find a good guy in those meetups.
If I had to go back to the past and fix one thing, I would prefer not to go to these events.
The BIGGEST problem with going to conferences, meetups and pitching sessions is that you’ll notice that most of the people who come to these events are Wantraprenuers., so your chances of finding a good guy in these places is very bleak.
So it’d be better if you can spend your time in areas where you’ll get consistent hot leads with minimal effort.
Focusing on too many low-yield channels will give you too many low-quality leads. Instead, if you put your focus to high-yield channels, you will get great results from it.
A good idea to approach this problem is by approaching it like a marketing funnel.
You know how a funnel is? It has a Wide mouth on the top and a narrow one on the bottom.
The idea should be to push as many people as you can in your funnel. So that high-quality leads can keep coming in, and on the other end, you keep getting high quality hires.
A good way to figure out where to get high quality leads is through Facebook.
Facebook out of all the social networks has the best reach regarding audience.
So what you need to do is get your message out there in front of as many people as you can on Facebook. But before you start spreading your message it is important to understand that you create the right job description for your co-founder.
The more time and thought that you put in at this stage, the better you’ll have the chances of finding a co-founder.
Once you have created the perfect co-founder job description, then the next thing you need to do is you need to figure out all the startup and startup related groups on Facebook and join all of them.
Now, with this step, it might take you close to 7-10 days to get accepted in all the groups.
Try to join all the startup groups of your country, don’t try to limit yourself to the same city/state, seek to find the best ones in our nation and make your job description post over there.
Now, this process might take you 7-10 days to get accepted in all the groups.
Back when I did my job description post on Facebook. I joined close to hundred plus startup and startup related groups on Facebook before floating my job description over there.
One thing which you should keep in mind is that you should only join groups that have more than 300+ members. Because if you try to HIT a number less than 300, it will difficult for you get some action from that particular groups.
So try to find those groups which have these kinds of numbers. The more postings you make, the more people will view it, and it will increase your chances of getting more people in your funnel.
I followed the same formula, and my job posting became amongst the most popular job postings ever.
Please don’t copy my script word by word because what has worked for me might not work for you, so try to seek inspiration from this and build your case on your own.
Something that suits your personal and business working needs. Apart from group posting Another quick method which you can use it you can use Facebook ads and put $1 a day ad budget to it.
This way you will keep on getting high quality leads for a small amount of money.
If you put in the effort to make these two techniques work the chances are that you will be getting your results in a matter of few weeks.
When I made my post, I got
– 200 + applications.
– 52 emails
– 15 calls/ meetings
– 2 shortlisted candidates for trials.
– 1 Final recruit.
(this is how my stats looked like)
But again getting up to this point where you get lots and lots of applications mean you follow the complete process and build a crafty co-founder job description post.
And if you create a perfect post like this you can get access to high quality people on facebook.

And if you want to learn through the complete process of hiring a co-founder, then you can go to my ultimate guide on how to find a co-founder (which has all the word by word scripts and examples in it)

Try to use this method and let me know in the comments section if you have any doubts about it, I’d be more than happy to help if you need my help on anything.

See you soon.

Kirti

PS – I take one on one consulting clients for hiring co founders as well, if you need exclusive help, write me an email & my team will get back to you on it.

19Sep

Top Hiring Tips for Startups Post Series ‘A’ Funding

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Congratulations – you managed to cross the hurdle of gaining a Series ‘A’ funding for your dream startup. While reveling in this ‘victory’, you realize that while you have all these brilliant ideas and sufficient resources, you do not have the human resources to implement. It is the time to put together an effective team, and hence an understanding of the hiring tips for startups becomes essential.

In today’s competitive business environment while it is critical to hire good people, it has also become increasingly tough to find the ‘right’ talent. Without understanding the hiring tips for startups, and in particular for your own startup, you could be in big trouble. Without a good team, it would be almost impossible for a startup to succeed or even remain in existence for too long. Irrespective of the founder and co-founders, a company’s reputation and success rests largely on its workforce. “If you think it’s expensive to hire a professional to do the job, wait until you hire an amateur.” – Red Adair. This quote is possibly one of the best hiring tips for startups.

hiring tips for startupsA look at some of the top hiring tips for startups:

1. There is a right time to hire

While a workforce is essential, the person responsible for hiring must decide whether it is time to hire, and if yes, which positions to hire for, and which ones can be filled later. Hiring simply because the startup has the funds, or because the business plan entailed it, are not the right reasons to hire. Startups should typically follow contemporary models, and hence hiring simply to fill vacant positions would not be the ideal method, since this is a traditional mindset. Among the best hiring tips for startups, is determining the true need to hire, post meticulous planning, and thrashing out all the details.

2. Commitment to Invest Time

After planning and deciding that your startup does need to hire, the next most crucial step is to commit time to the hiring activity. Hiring is time consuming, cumbersome, and can prove herculean even for the most seasoned recruiter. Startups must function at a speedier pace than established companies must. Hence, this aspect combined with fewer human resources, cutting corners for swift hiring becomes the norm. However, this is when bad hiring happens, leading to bigger problems moving forward. It is essential that the recruitment exercise is given due attention and an adequate amount of time to make it successful.

3. Learn the Nuances of a Role before Hiring for it

It would be impossible to hire the right person without actually understanding what a particular job role entails. Hence, understanding the intricacies and complexities of a role would be critical to hire right. It would be detrimental to the success of a startup if the top person hires someone at a leadership position simply because she or he does not have any idea of the job responsibilities. The top person must first know how to do a particular job, and only then lean on people to get the actual job done.

4. Hire for Attitude – Hire Effective People

It is always easier to teach someone a job and a skill. However, attitude is inherent and one of the successful hiring tips for startups (and all companies) would be to hire someone with a positive attitude. Hiring effective people means looking for people with a willingness to learn and practice their learning in their everyday job. Such people are more likely to have optimized work performance, consistently, and the ability to encourage their co-workers.

5. Hire through Cost Effective Means

Using personal networks and sourcing candidates through social media are two of the most effective and low cost methods. Getting recommendations from friends and business associates brings in the feeling of trust and shortens the hiring process. In addition, not all positions need to be on company rolls – the use of freelancers, consultants, and temporary staff is becoming increasingly popular. By using these ‘outsourced’ hires, a startup can save huge amounts of money, hiring only for a fixed period and on an as and when basis.

For permanent on-roll positions targeting passive candidates is a great idea, since this is a ‘pool’ often neglected by larger companies. Search for people with proven ability to work in new setups or those who may have been instrumental in leading a major project to their current jobs.

Also Read

6. View Hires as an Investment

Many established companies and startups view hiring as a cost. However, hiring the right person is actually a long-term sound investment, and would yield high results in the future. A company’s workforce is its greatest asset, and this should be one of the top hiring tips for startups too.

7. Keep Top Candidates Interested and Engaged

The lack of experience in hiring could result in the inability to keep the top candidates engaged and interested in working with your startup. The emphasis must shift from an assessment of potential top employees to actually communicating with them at a personalized level.

Also read: ONLINE RECRUITMENT TOOLS THAT WILL EASE UP YOUR WORK

Final Tip:

Setting and managing a startup is no mean task. The founders must remain aware of and be responsible for every aspect of it until they are able to recruit good people. It makes sense to invest in hiring software to conduct psychometric testing and assessment, such that hiring is more about personality fitment than experience. Hiring for a start-up is possibly harder since it is through interactions with the limited employees that the company would communicate with the outside world. Failure to communicate effectively could well be the downfall of a start-up, and hence it makes sense to assess the hiring tips and implement them very effectively.

If you’re looking to hire the best talent to scale your business, give us a call at +91 77188 73526 / +91 92204 51707 or email us at buzz{@]sutrahr.com now.

07Aug

Top Startups In Canada In 2017 To Watch Out For

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Canada has some of the most innovative startups using cutting edge technology to make the world a better place. Whether it’s education, real estate, e-commerce, machine learning, or fitness, these Canadian startups offer some of the best products and services in every industry.

Here’s a list of the 49 best startups in Canada that have the solutions to all of your tech problems:

1. 360insights

This Canadian startup provides a SaaS-based software for real time on-demand incentive solutions. 360insights has a channel success platform that automates channel marketing programs, sales incentives and MDF/co-op processes. They also accelerate consumer rebates and provide valuable marketing intelligence.
Headquarter: Whitby, Ontario
Founded In: 2008
Founders: Jason Atkins
Sector: SaaS

2. 500px

500px helps 12 million+ photographers showcase their talent and make money doing what they love. They help photographers expand their networks with like-minded creative friends, colleagues, and mentors. It helps them learn new technical and aesthetic skills. Their features include – following, profile, galleries, directory, quests. Each feature comes with its own set of sub-features for a better experience.
Headquarters: Toronto
Founded In: October 2009
Founders: Andy Yang
Sector: Photography

3. AmpMe

AmpMe, named of the most innovative apps by Google, lets users sync their devices with each other to play music louder. The app is available on iOS and Android. AmpMe lets you turn your friends into a portable sound system. They broke a world record for the most speakers synced together ever in May 2017.
Headquarters: Montreal
Founded In: 2015
Founders: Martin-Luc Archambault
Sector: Music Streaming Apps

4. Askuity

Askuity takes the hassle out of data management. They deliver powerful insights to retailers and product suppliers for better retail execution to grow their businesses. They provide real-time reports that can be customized along with a view of the entire retail business. They have 3 pricing plans – pro plan, team plan, and enterprise plan.
Headquarters: Toronto 
Founded In: 2012 
Founders: Eric Green, Neal Sherman
Sector: Business Intelligence

5. Attendease

Attendease was founded in 2001, and was known as Coverall Crew. They were previously focused on event registration and website development for technology companies for events. After a period of being custom technology consultants, the team realised they needed an automated platform. And that’s when they evolved into Attendease, a SaaS-based event automation platform.
Headquarters: Vancouver, BC
Founded In: January 2001 
Founders: Todd Heintz, Jamie Lubiner, Patrick Gibson, Michael Wood
Sector: Web Development

6. Avidbots

Avidbots has a mission to bring mobile robots into the real world. This robotics startup in Canada is working towards automating commercial floor cleaning with their self driving floor scrubber, Neo. Neo increases productivity and minimizes inconsistency by letting your cleaning crew focus on higher value cleaning tasks. It adjusts to your facility and also provides auditable reports.
Headquarters: Waterloo, ON
Founded In: 2014 
Founders: Ken Anderson, Faizan Sheikh, Pablo Molina
Sector: Robotics

7. Bench

Bench is here to make your bookkeeping days disappear. They provide a dedicated team that works on your company’s financial statements so you don’t have to. Bench gives you bookkeeping support, organizes your year-end financials, makes tax season go smoothly, and keeps your data secure.
Headquarters: Vancouver, BC
Founded In: 2012
Founders: Ian Crosby, Pavel Rodionov
Sector: SaaS

Aslo Read : Top Startups in Kenya

8. BenchSci

BenchSci is a machine learning platform that helps the scientific community achieve biomedical discoveries faster. Their software quickly decodes millions of papers and extracts crucial data. BenchSci has a goal to help scientists find antibodies that are proven to work by the scientific community.
Headquarters: Toronto, ON
Founded In: January 2017
Founders:  Liran Belenzon, David Qixiang Chen, Elvis Mboumien Wianda, Tom Leung
Sector: Machine Learning

9. Breather

Breather offers workspaces on demand to major businesses, small businesses, and independent professionals. They’re spread out across North America, and Europe. With no membership fee, you can book a workspace for an hour or even weeks, whenever you need it. Breather has workspaces designed for therapy, team meetings, photoshoots, small events, individual work, and much more!
Headquarters: Montreal
Founded In: November 2012
Founders: Caterina Rizzi, Julien Smith
Sector: Real Estate App

10. Busbud

Busbud is a travel app and platform that makes booking buses easy. With their presence in over 63 countries and 10,000 cities, they offer city-to-city bookings from any location. Busbud aims to empower travellers with technology and accessibility. Travel information like schedules, prices, reviews, service classes, amenities, stop addresses, bus pictures, and much more is easily available on their platform.
Headquarters: Montreal, QC
Founded In: October 2011
Founders: Louis-Philippe Maurice, Michael Gradek, Frederic Thouin
Sector: Travel Software
 

11. CareGuide

CareGuide connects families and individuals with high-quality care providers. Their family of online services provide you with thousands of profiles based on your requirements. They have 6 portfolio companies – CanadianNanny.ca, Sitter.com, Housekeeper.com, PetSitter.com, ElderCare.com, HouseSitter.com.
Headquarters: Toronto, ON
Founded In: 2012
Founders: John Philip Green
Sector: Online Care Services

12. Chatter Research

Chatter Research helps brands get real-time feedback on their services and customer experience. This tech startup in Canada empowers businesses to communicate with their customers via text immediately after they interact with your brand.
Headquarter: Toronto, ON 
Founded In: 2016
Founders: Simon Foster
Sector: Market research App

13. Drop

Drop, aimed at millennials, is a loyalty program that enables customers to earn rewards with their day-to-day expenses. This fintech startup in Canada has a mobile-based platform that users can connect their cards to. Drop helps their members earn rewards without a credit card or additional debt.
Headquarters: Toronto, ON
Founded In: August 2015
Founders: Derrick Fung
Sector: E-Commerce

14. Element AI

Element AI is on a mission to create an AI-first world. They partner with large corporations to provide them with artificial intelligence solutions with cutting-edge technology. Element AI builds customized applications that can be easily integrated with a company’s process.
Headquarter: Montreal, QC
Founded In: October 2016
Founders: Jean-François Gagné, Yoshua Bengio
Sector: Artificial Intelligence

15. Eventbase

Though not a newly launched startup, Eventbase has remained the world’s most trusted event app platform since its inception. With latest innovations, this tech company has powered native apps for some of the largest events like Vancouver 2010 Olympics and Sundance Film Festival. They provide a range of plans for world class support during events of any size.
Headquarters: Vancouver, BC
Founded In:  March 2009  
Founders: Jeff Sinclair, Ben West
Sector: Mobile App

16. Fluent.ai

Fluent.ai provides a speech interface solution that learns from context, behavior, and speech, in any language. They support over 38 major languages, each spoken by over 70m people. This tech startup in Canada is multilingual, personalized, robust, and offers high accuracy even in noisy surroundings. Fluent.ai can also be used offline.
Headquarters: Montreal, QC
Founded In: 2015
Founders: Vikrant Tomar
Sector: Ad Targeting

17. Frank And Oak

Frank And Oak began with a simple vision to help people dress better, and affordably. They used a combination of design and technology to curate products for men and women to look sharp. From clothes, to self care products, they have a good collection that helps you be your best self.
Headquarters: Montreal, QC
Founded In: February 2012  
Founders: Ethan Song, Hicham Ratnani
Sector: E-Commerce

18. Homigo

Homigo is a technology startup in Toronto that is aimed at solving all home maintenance and repair problems. Users can simply text their concerns from any location, and Homigo’s personal concierge will provide a solution to them. To avail their services, users need to create an account and request an invite.
Headquarters: Toronto, ON
Founded In: December 2015 
Founders: David Steckel, Guillaume Laliberte
Sector: Real Estate

19. Hootsuite

Hootsuite has been around for over 8 years and is one of the most renowned social media management platforms. They have various plans depending on your usage and team sizes. Their core features include scheduling, content curation, analytics, monitoring, team management, contests, security, and integration with apps.
Headquarters: Vancouver
Founded In: November 2008 
Founders: Ryan Holmes
Sector: Social Media App

20. Hopper

Hopper takes flight booking one step ahead by suggesting the perfect time to book a flight to get the lowest fares. This travel startup uses big data and currently provides 95% accuracy. Once you select the date of travel, Hopper suggests whether you should wait or buy.  
Headquarter: Montreal, QC
Founded In: 2015  
Founders: Fred Lalonde, Joost Ouwerkerk, Sebastien Rainville
Sector: Travel App

21. Hubba

Hubba enables a business to grow and increase their market share by using their platform to provide accurate product information. The information is available to retailers who are interested in selling them in their stores. Influencers can also benefit from this by connecting with brands that resonate with their audience.
Headquarters: Toronto
Founded In: 2012
Founders: Ben Zifkin
Sector: SaaS

22. Hykso

Hykso (pronounced “hik-soh”) is a wearable wrist sensor that provides valuable data to professional fighters for boxing and mixed martial arts. The sensors automatically calculate every strike, along with its speed and type. This data and more is then sent to their mobile app in real-time.
Headquarters: Los Angeles, CA
Founded In: June 2013
Founders: Khalil Zahar, Alexandre Marcotte, Charles Lambert, Patrick Chandler
Sector: Fitness App

23. Influitive

Influitive is leading the change towards advocate marketing from company-centric marketing. It helps companies mobilize customer advocates with their best-in-class software and strategies. They help companies produce an increase in referral leads, reference calls, social media participation and more.
Headquarters: Toronto, Ontario 
Founded In: Mark Organ
Founders: October 2010
Sector: Social CRM

24. InnerSpace

InnerSpace has a mission to power every indoor location-based experience. They help bridge the gap between property owners and application developers. Their system automates 3D mapping that can create a 3D model of a space in seconds. They provide mapping and analytics to commercial office space, healthcare, retail industries.
Headquarters: Toronto, ON
Founded In: September 2014  
Founders: Jason Gamblen, James Wu, Matt MacGillivray
Sector: Location Based Services

25. Keatext

Keatext is a cost effective AI-driven text analytics technology. This cloud-based app gives brands an analyzed view of large volumes of unstructured customer feedback in minutes. Their natural language processing technology gives businesses a picture of their entire interaction with their customers, across all touch points.
Headquarters: Montreal, QC
Founded In: 2010
Founders: Narjès Boufaden, Charles-Olivier Simard
Sector: Machine Learning

26. Kik

Kik is one of the world’s leading chat platforms for Android and iOS. They started with the aim to create a single platform for teens and young adults to connect from anywhere at anytime. They’re constantly working towards making the platform safer to use.
Headquarter: Waterloo
Founded In: 2009  
Founders: Christopher Best, Ted Livingston
Sector: Messaging App

 27. Knote

Knote uses the power of Natural Language Processing and Artificial Intelligence to automate your workflow. It’s easy to use, works with any type of data, and is extremely secure. It takes them less than 10 seconds to go through any document and helps extract and redact sensitive data like Names (People, Organizations, Products), Dates, Financials, Phone Numbers, Chemicals, Locations, Industries.
Headquarters: Toronto, ON
Founded In: 2015  
Founders: Ron Glozman
Sector: Information Technology

28. League

League, a health insurance startup, is on a mission to empower people to live healthier lives by reimagining employee health benefits. League enables employers to provide their employees with spending accounts, group insurance plans and workplace health services, all delivered through the League mobile app.
Headquarters: Toronto
Founded In: June 12, 2014  
Founders: Michael Serbinis, Dan Leibu, Todd Humphrey, Dan Galperin
Sector: Fitness, Health Care, Wellness

29. Local Logic

Local Logic offers location insights to help their clients generate targeted leads. It helps customers understand which properties are right for them by providing them with characteristics of the home before they contact you.
Headquarters: Montreal, QC
Founded In: December 21, 2014 
Founders: Vincent-Charles Hodder, Gabriel Damant-Sirois, Colin Stewart, Alexandre Pagé
Sector: Information Technology

30. Mejuri

This e-commerce startup in Canada has an online jewelry store. They believe in making luxury an accessible and part of your everyday. They work only with top jewelers and work without a middleman, thereby making fine jewelry affordable and at a fraction of the price.
Headquarters: Toronto, ON
Founded In: 2013 
Sector: Masoud Sakkijha, Noura Sakkijha, Majed Masad
Founders: Crowdsourcing, E-Commerce

31. Meya.ai

Meya.ai enables companies to build their own bots using artificial intelligence. Meya’s Bot Studio contains every you need to build and train a bot including a flow & code editor, test chat, live debugger and visualizer.
Headquarters: Kitchener, ON
Founded In: 2015  
Founders: Erik Kalviainen, Amanie Ismail
Sector: Artificial Intelligence

32. Motorleaf

Motorleaf facilitates indoor growing by connecting growers to their plants and to each other via artificial intelligence, machine learning, IoT,  and software. They have 4 hardwares named Heart, Powerleaf, Droplet, Driplet, and a software named Big Green that works both online and offline.\
Headquarters: Montreal, QC
Founded In: March 20, 2015 
Founders: Ramen Dutta, Alastair Monk 
Sector: Machine Learning

33. Obie.ai

Obie is the name of the bot developed by the founders of the company “Tasytt”. This virtual assistant helps you make faster decisions without leaving Slack. Obie is able to answer questions, deliver training and act as a conversational interface.
Headquarters: Hamilton, ON
Founded In: September 8, 2015  
Founders: Ravinda Seunath, Chris Buttenham, Alexander Sopinka
Sector: Artificial Intelligence

34. Plotly

Plotly lets you visualize your data and turn it into interactive dashboards to share online. Users can create charts, graphs, dashboards, and slide decks by importing data within minutes.
Headquarter: Montréal, QC
Founded In: August 9, 2013
Founders: Alex Johnson, Matt Sundquist, Chris Parmer
Sector: Data Visualization

35. Shoelace

Shoelace are retargeting experts focused on bringing back your visitors. Shoelace keeps your visitors interested by showing them a series of ads that change everyday. They help you reinforce your branding and increase branding.
Headquarters: Toronto, ON
Founded In: June 1, 2015 
Founders: Reza Khadjavi, David Berglas, Alexander Sloan
Sector: Advertising

36. SkipTheDishes

SkipTheDishes is a technology company that makes great food more accessible. It seamlessly connect people to local restaurants through their website and apps to make food ordering easy for busy people.
Headquarters: Winnipeg, Manitoba
Founded In: 2013
Founders: Joshua Simair, Christopher Simair, Andrew Chau, Jeff Adamson
Sector: E-Commerce

 37. Smart Reno

Smart Reno is the saviour homeowners looking to renovate have been looking for. They help homeowners connect with the best contractors in Canada for their renovation projects. With a network of over 7500 qualified contractors, they’re your trusted renovation partners.
Headquarters: Montreal, QC
Founded In: April 1, 2012  
Founders: Eric Boily, Andrei Uglar
Sector: Home Renovation

38. Synervoz

Synervoz is a technology startup in Canada that uses cutting edge audio technologies to enable spontaneous voice chats. It’s completely customizable and offers intelligent noise cancelling.
Headquarters: Toronto, ON
Founded In: 2012  
Founders: Jim Rand, James Meier
Sector: Audio, VoIP, Software, Music

39. Thalmic Labs

Thalmic Labs makes revolutionary wearable technologies that changes the way people interact with computers. Their first product, the Myo armband, can control technology with hand gestures and motion.
Headquarters: Waterloo
Founded In: May 1, 2012
Founders: Stephen Lake, Matthew Bailey, Aaron Grant
Sector: Robotics

 40. Thinkific

Thinkific is on a mission to empower modern course makers. This simple course creating platforms offers complete control over everything from design to content. Their beatiful designs are fully customizable to suit your needs.
Headquarters: Vancouver, BC
Founded In: 2012  Education
Founders: Greg Smith, Matt Smith
Sector: Internet

41. Top Hat

Top Hat is an education startup that equips teachers to make teaching more interactive. You can find customizable content online, create or customize homework and assignments, and also create your own interactive text books to sell.
Headquarter: Toronto, Ontario
Founded In: March 17, 2009  
Founders: Mohsen Shahini, Mike Silagadze
Sector: EdTech

42. Uberflip

Uberflip believes in helping their clients provide the best content experience to their customers. This product is meant for content marketers, demand marketers, and sales representatives. Their solutions include content marketing, lead generation, account-based marketing, and sales enablement.
Headquarters: Toronto, Ontario
Founded In: 2012 
Founders: Randy Frisch, Yoav Schwartz
Sector: Content Marketing

43. Unbounce

The Unbounce team in Canada has 100+ employees and 8 dogs. They all have an aim to empower marketing teams and businesses to grow using the best conversion tools. Their list of features include the Unbounce builder with landing pages and convertables, templates, conversion tools, and data security.
Headquarters: Vancouver
Founded In: August 2009 
Founders: Oli Gardner, Carter Gilchrist, Carl Schmidt, Justin Stacey, Rick Perreault, Jason Murphy
Sector: Advertising

44. UrbanLogiq

UrbanLogiq uses data analytics and machine learning algorithms to make city planning and much faster, cheaper, and accurate. It has a geospatial data dashboard, breaks down data silos, and is cloud-based, making it easy to use.
Headquarter: Surrey, BC
Founders: Arvinder Kang, Herman Chandi, Mark Masongsong, Arun Dawit
Founded In: March 10, 2016
Sector: Machine Learning

45. Visual Capitalist

Visual Capitalist creates visual content around the global economy, business trends, technology, and investing. This Canadian startup uses data, art, and storytelling to break down complex issues and make them more digestible for millions of investors around the world.
Headquarters: Vancouver
Founded In: 2011
Founders: Jeff Desjardins
Sector: Visual content

46. Voices.com

Voices.com is an online marketplace for voice actors. You can find the voice talent you find best from a pool of 200,000 voice actors. Users can pick samples based on categories, roles, language, accent, and age.
Headquarter: London, Ontario
Founded In: 2003
Founders: David Ciccarelli, Stephanie Ciccarelli 
Sector: Audio

47. Welltrack

Welltrack aims to improve the mental health of students by offering them a self-help therapy platform. This interactive platform keeps track of your mood, provides guided therapy, a counsellor, and relaxation techniques.
Headquarter: Fredericton, NB
Founded In: 2012
Founders: Darren Piercey, Natasha O’Brien
Sector: Mobile Apps, Wellness

48. Zoocasa

Zoocasa is a real estate startup that uses the ease of technology to provide their users with a seamless experience. They aim to make home searching and selling faster and more successful.
Headquarters: Toronto, Ontario
Founded In: 2008
Founders: Lauren Haw
Sector: Real Estate

49. Zoom.ai

Zoom.ai is an award-winning SaaS startup in Canada providing a productivity tool that can handle all time-consuming operational tasks at work. Their solution minimizes distractions to increase productivity via an automated assistant, allowing you to focus on higher-value job duties. Their AI technology can handle tasks such as meeting scheduling, meeting preparedness, introductions to people you want to meet, searching organizational databases, generating documents, travel logistics, and much more with ease.
Headquarters: Toronto
Founded In: 2016
Founders: Roy Pereira
Sector: SaaS

Think we missed out on any deserving Canadian startups? Let us know in the comment section below!
If you’re a Canadian startup looking to hire the best talent to scale your business, give us a call at +91 77188 73526 / +91 92204 51707 or email us at buzz{@]sutrahr.com now.

04Aug

12 Creative Ways to Recruit Employees

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When it comes to handling the manpower of a specific organization, no matter how small or big it is, the Human Resource Department comes into the picture. There are times when the internal HRD is unable to handle the workforce requirement and thus, the organization hires a third party HR service provider so that its requirements are met and it has some of the best candidates for the final interviewing process. There are also times when some of the small organizations don’t have their very own HRDs and thus, they prefer hiring third parties so that their tasks do not pause.
It doesn’t matter if you belong to the internal HRD of a specific company or the external one, all that matters is that you host the process of recruitment in such a way that you know which candidates are required for which position and why.
As an HR department executive or manager, there may be a lot of things that you handle, but recruitment is that thing that you need to be very particular about. It is the action of finding (or head hunting for) new people in the organization. People often confuse recruitment with selection, but the former is nothing but the first step towards the latter concept.
If recruitment is one of the processes that are in your hands, you have got to read the following 12 tips to improve yourself in the field:
1. Before recruiting people from outside, check what you can do with the ones that are inside: There are a lot of organizations that build certain positions and then search for candidates to fill them; if you think there are internal candidates who can fill up the positions in an effective way, you can always reach out to them and have a word with them. A good thing about hiring internal candidates is that they are already known and trained.
2. Pay well so that you can attract better: What can attract smart headed people to the vacancy in your organization? A better pay, of course! You need to attract the best crowd for your company with the help of a fatter salary; in fact, the pay has to be better than that of your competitor companies. Only then, you would be able to get the best headed individuals for your floor.
3. Make sure you are popular as a great employer, despite the size of your business: If you want the best candidates to come to your doorstep, the best thing to do is treat your employees in such a good way that they popularize you in a positive way in the market. When you are known as a good employer, people find ways to approach to you so that they can work under the roofs of your organization. Comfort has to be built for your employees in your organization so that they talk only good about you outside.
4. Try to involve your employees in the process of hiring so that they get into head hunting too: If you don’t want to spend a lot of money in the recruitment process, you can tell the already existing employees to refer their friends or family members. You can lure them by providing them with a certain percentage of commission; they would surely get the best lot for you.
5. Use online portals for recruiting good candidates: There are so many online portals where employers and candidates connect; no doubt you have to invest a little bit of money on such portals, but it is worth all the time and money you pay for it. Such portals make recruitment process easier.
6. Host telephonic rounds so that the time investment is less on personal interview sessions: Telephonic sessions take time too, but not as much as you need to spend on personal interview sessions. Therefore, go for telephonic sessions so that you learn about all the candidates who have applied for different vacancies in your organization. You can then forward the applications of the best ones!
7. Check social media websites like LinkedIn, Facebook, etc.: Social media websites have gained immense popularity because of all those job opportunities that people are offered; if you don’t want to advertise yourself, simply look for people that can match the job roles you have put down on the paper.
8. Remember the old friends you once had; if you think they would want to work with you, why not give it a try by calling them? There can be nothing better than working with your old friends; call them and ask them if they would like to be a part of your business – but as an employee.
9. Use your strengths in order to recruit the best crowd: Have you ever looked at all the strengths that you have in your organization? Jot them down and advertise them so that the candidates can get attracted to all the things that they would be provided with, when they associate themselves with the name of your business. You can promote these strengths on social media websites as well.
10. If you can’t do it alone, find a team that can do it for you: There comes a situation when you are unable to focus on the workforce requirements of your organization; this is the time when you can hire external HR organizations. Also, if you have absolutely no idea about where to begin from, when it comes to recruiting candidates for different vacant positions in your organization, you can take the help of third parties.
11. Advertise yourself on social media websites by promoting your business and the link of your website: It is okay to invest a little bit of time or find a team that can do it for you – when you promote your business the next time on social media, make sure you put a one-liner that talks about the vacancies in your organization. When you do that on Facebook, Twitter and other such social media websites, people are bound to get attracted towards your business and send in their applications or bio-data to reach out to you or the team that handles the recruitment process for you.
12. Make sure you check references when you are recruiting: Have you ever thought of checking references when you are on the process of recruiting? If not, then this is your time to learn about how to check references. If you want good employees to work for you, make sure you get a feedback about them. All the organizations have started doing this and thus, they get the best applications.
13. Are the tips so simple? Well, they may seem simple, but they are quite difficult. Recruitment is far tougher than selection because the process has to be conducted in such a way that the process of selection is effortless. All the people selected during the time of recruitment have got to be smart, well-qualified and well-read and only then they can be sent further for the final selection round. When you use these tips during the process of recruitment, you are bound to get the best heads for your organization!

31May

Top List Of Payroll Software In India

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Every HR department globally has experienced the same problem for a long period of time – processing payroll. People have recognized this crucial issue and have developed solutions to make payroll easy. Payroll softwares are now available, and affordable, for companies of all sizes. Here are some of the best payroll softwares in India that are solving a major HR problem:

1. Razorpayx payroll

Key People: Harshil Mathur, Shashank Kumar.
Founded: 2013.
Headquarters: Banglore.
Key Clients: FreshToHome, Quikr, MedLife, GoalWise, BookMyForex

RazorpayX payroll is the newest and the most promising payroll software in India for startups & businesses in India. RazorpayX payroll is a HR software that is different from others, as RazorpayX Payroll automates salary transfers to any bank in India by taking care of the payments and Filing all the compliances.

Apart from this RazorpayX Payroll is absolutely free with no limitations as you get the first 3 months of the Pro Plan as a trial with no hidden conditions. All these beneficial features of RazorpayX payroll have made it the most demanded HR & payroll software in India.

Pricing starts at Rs. 1500+/month

Features:

1. HR management
2. Payroll Processing
3. payroll Calculation
4. Leave & Attendance
5. Group Health Insurance
6. Bank Transfer
7. Payroll Compliance
8. Employee Insurance
9. TDS, PF, PT, and ESI
10. Help Desk

Contact No: 1800 123 1272
Address: 1st Floor, SJR Cyber, 22 Laskar Hosur Road, Adugodi, Bangalore, Karnataka 560030, IN
Platforms: Windows & IOS

1. sumHR

Key People: Waqar Azmi, Jay Thaker.
Founded: 2013.
Headquarters: Mumbai.
Key Clients: StalkBuyLove, PayU, Cleartax, Curejoy.
sumHR is a SaaS modeled cloud-based HR & payroll software. Their services are available across India. They also have international clients, although without payroll services. Their USP is the user-friendly interface and one-click payroll management feature. sumHR’s payroll feature includes a number of categories like monthly salary & CTC, income tax & deductions, provident fund & ESIC, profession tax & LWF, loan advances & bonus, MIS reports & assets, F&Fs. It directly calculates deductions based on attendance and leaves of the employees and company policies. sumHR is not only aimed at making the employer’s and HR’s life easy, but also targeted at employees. Along with making HR easy, they focus on increasing employee engagement with their ‘streams’ feature. Employees can easily access all their data and apply for requests directly from their dashboard. Since they’re cloud-based, it makes them extremely secure to trust with your data without worrying about leaking confidential documents. sumHR can be seamlessly integrated with existing biometric devices or new devices. sumHR also thinks of customer support highly. And so, they’re a team of approachable people who don’t give up till your queries or doubts aren’t solved. This HR software takes care of the entire employee life-cycle from onboarding to exit. Being the most affordable software with extensive features, they’re still open to feedback for new features. With sumHR 3.0, they’re introducing a brand new interface and a set of features that they know their current and future clients will love.

Try a 7 day free trial of this amazing payroll software we use

2. HRM Thread

Key People: Praveen Kumar.D.S.
Founded: 2004.
Headquarters: Mumbai.
Key Clients: NIIT, Samsung, Baggit, Suvidhaa.
HRM Thread is an HR software that offers end-to-end solutions. Along with Mumbai, they also provide services in Delhi & NCR, Bengaluru, Hyderabad, Kolkata, Indore, Coimbatore, Vijaywada, Chennai, and Ahmedabad. Their payroll solution includes a list of different features such as processing salaries, making other payments such as reimbursements, providing statutory reports for ESIC, PT, PF, and TDS. This solution also solves income tax issues like calculating IT, TDS projections, returns, and calculations, to name a few. HRM Thread helps in calculating arrears for previous periods and also generates separate payslips for the same. Other payments like gratuity, bonuses, overtime calculations, and medical payments can also be done via HRM Thread.

3. ZingHR

Key People: Prasad Rajappan.
Founded: 2014.
Headquarters: Mumbai.
Key Clients: Enrich Salons, SMERA Ratings Ltd, Zuari Investments, Unimark Remedies.
ZingHR has offices in Mumbai, Gurgaon, and Bangalore. With 24+ modules, ZingHR has approximately over 450 clients. They’ve adopted a mobile-first approach and are employee centric. They have 4 products – Welcome Pack, Power Pack, Business Pack, Turbo Pack. All 4 packs come with Payroll Compliance Management (PCM). ZingHR claims to help companies process complex payroll and compliances in 4-5 days. They have a flexible payout configurator feature. Say, if your company policies allow payments for overtime, then based on the extra hours put in by the employee, the software will automatically calculate and pay for it. Salary revisions and history can also be tracked. Employees can plan their tax by declaring their investments online and have it tracked for proof by your team.

4. Beehive HRMS

Key People: Haresh Awatramani.
Founded: 2012.
Headquarters: Mumbai.
Key Clients: Reznext, Faber Castell, Faaso’s, Datamatics, Zodiac.
Beehive provides services across India. Their payroll management software comes with multiple features. They automate the entire payroll process and reduce the time required. To make things simpler, Beehive’s payroll management feature is integrated with leave, attendance, loans and advances, and reimbursements. They categorize employees by pay grade and also generate paychecks. Arrears and loans are also managed by Beehive’s payroll software. Their IT calculator and tax projection/deduction feature make taxes simple.

5. GreytHR

Key People: Girish Rowjee, Sayeed Anjum.
Founded: 1994.
Headquarters: Bangalore.
Key Clients: Dell, Volvo, Jockey, Greenpeace, Freshdesk.
GreytHR has offices in major cities in India like Bangalore, Chennai, Mumbai, Delhi NCR, Hyderabad, and Pune. They also have an office in Dubai. GreytHR’s core features include a payroll software. This module comes with a set of different features that help in processing payroll within minutes instead of days. Their biggest strength is the payroll module’s flexibility and power to handle different salary structures. It generates error-free salary slips for every employee that are also accessible via the mobile app. GreytHR handles statutory deductions with accordance to the law PF, ESI, Professional tax, TDS, etc. You can also generate reports like PF ECR file, ESI Returns, PT reports of all states and TDS returns with no extra effort. They automatically calculate and deduct TDS further reducing any additional work. Reports like Monthly Tax Statement, Form 16 & 12BA, eTDS Returns, Form 24Q, etc. are also available and ready to use. This payroll software has maximum effectiveness when handling requirements like salary advances, loans and automatic EMI deductions, arrears, reimbursements, bonus, FnF and so on.

6. Keka HR

Key People: Vijay Yalamanchili, Sashi Pagadala.
Founded: 2014.
Headquarters: Hyderabad.
Key Clients: Walkover Web Solutions, Honda, Saavn, Godrej, Engineer Babu.
Keka HR is in the following locations – Hyderabad, Bengaluru, Delhi, Mumbai, Chennai, Vizag, and Pune. Keka HR’s payroll software can be used in SMEs as well as large corporations with 20k employees. Migrating to Keka HR is really simple can be done within a week. It is extremely customizable and can be configured to suit the company’s payroll needs. It’s also 100% in terms with statutory compliances. Payroll can processed with a click and from one single screen making it hassle-free. Loans and arrears, asset recovery, settlement statements, and other aspects of FnF are also handled by Keka HR. They provide real time analytics of attendance and leave patterns of employees to optimize salary structures.

Try a 7 day free trial of this amazing HRMS we use

7. Nitso Technologies

Key People: Arun Kumar, Renu Yadav.
Founded: 2009.
Headquarters: Gurgaon.
Key Clients: Exide, Amity University, Global Autotech, Control Risks.
Nitso Technologies has offices in Gurgaon, Delhi NCR, Karnataka, and Punjab. Nitso’s payroll software comes with a set of key features. You can select the time periods for payments like monthly or yearly. Salaries to be paid are calculated based on the attendance. Employers can also put salaries on hold or freeze them for employees serving a notice period or are terminated. PF is applicable at the employee level. Reports can also be converted to MS Word, PDF, & Excel. Unlimited salary components can be added or deducted. Loans or advances given can automatically be adjusted while processing salaries along with interest calculation. ESIC, PF, PT, TDS can also be calculated without any hassles. Nitso also handles FnF settlements and reports. Modifications can be made at the time of calculating FnFs. Any extra payments apart from the monthly salary can be managed via Supplementary Payments.

8. Pocket HCM

Key People: Kumar Siddhartha, Surabhi Kumar Siddhartha, Jitendra Mohandas Soman.
Founded: 2014
Headquarters: Mumbai.
Key Clients: Invicta eSolutions, Goel Steel Company, Morpheus Human Consulting.
Pocket HCM is available in major cities across India like Chennai, Bangalore, Mumbai, Delhi, Pune, and Hyderabad. Pocket HCM’s payroll software redefines payroll processing in any industry from hospitality to retail. It provides leave and attendance tracking, loan tracking, and payroll processing in a seamless manner. Since it completely eliminates the need for any manual entries for salaries or deductions, it automates the entire process. It calculates any loans, taxes, incentives, etc, to save time and efforts of the HR.

9. HR Mantra

Key People: Pankaj Bhargav.
Founded: 1996.
Headquarters: Mumbai.
Key Clients: LIC Housing Finance, Piramal Healthcare Mumbai, Parason Machinery.
HR Mantra has offices in Mumbai, Delhi, and Bangalore. Their payroll feature is simple to use and covers different aspects of processing payroll. They bring down the process to a few steps rather than a week-long process. Employers can set salary slabs and policies department and team wise. You can also define IT exemption limits. It is 100% customizable and can handle even complicated pay calculations.

10. Quikchex

Key People: Nigel Lobo.
Founded: 2013.
Headquarters: Mumbai.
Key Clients: Mapbox, Coupon Dunia, Haptik, Coverfox, B2X.
Quikchex’s payroll software makes payroll easy. Based on the organization’s policies, employers can set salary structures, allowances, and payroll cycles. Running payroll for the entire organization can be done in 5 simple steps. You have the option to put employees on hold and process payroll in batches. It is automatically synced with attendance and leaves, so any deductions are automatically calculated as per policies. Incentives, bonuses, reimbursements, loans and advances can also be managed from the same software. Arrears for salary revisions  and supplementary days are processed from a single platform. Automatically generated salary and tax payslips can be distributed to the employees once the payroll is processed.

 

 

Also Read: List of HR Software in India

If you think we missed on any great payroll software in India, let us know in the comment section below.
If you’re looking for a solution to your recruitment problems, give us a call at +91 8767 427 427 or visit signup.sutrahr.com to hire the best talent.

08May

All You Need To Know About Technical Recruiters

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Finding the right talent is challenging, no matter the industry. So when it comes to an industry as specific and demanding as tech, it only gets harder. Tech requirements come with a definitive skill set that will help an organization in particular. To expedite the process of technical recruitment and ensure that the talent hired matches the demands of the company, a technical recruiter is required. They bring their own knowledge about the industry to the table and use it to deliver candidates relevant to the job description.
It’s unlikely that every organization has an internal tech recruiter, as most of them have general recruiters who work on all kinds of requirements. This is where technical recruitment agencies come in handy. The specialized recruiters get a download of the opening and work according to the prerequisites mentioned. As they have knowledge and experience in the tech industry, it accelerates the process.

Here are 5 things you should know if you’re a technical recruiter:

1) SOMETIMES, MOSTLY, PEOPLE ARE CONFUSED:

giphy

Not everyone knows what they want. It’s a fact. A couple of years ago, one of our recruiters was in touch with a candidate looking to work at an innovative startup. The candidate made it clear that he wasn’t interested in working at an edtech startup, though he had no experience of working at one before. When an exciting career opportunity came up at a fintech startup, the candidate was finalized for an f2f interview. While there, he found out about an opportunity at an edtech startup and decided to go for an onsite interview, just for the experience. To make this short, the story concluded with him ending up working at the edtech startup.

A lesson learned over the years is that most people do not know what they want. Recruiters need to ask the right questions. More importantly, recruiters need to ensure they say the right things when pitching a company to a candidate. The right conversation between the right people (you and the candidate/company and the candidate) can strike a chord and it may end up being the perfect match.

2) TREAT CANDIDATES LIKE YOUR TREASURE:

giphy (2)

As a recruiter, developers and engineers looking to get placed or for a change will largely depend on you to find the right job for them. Currently, there’s no shortage in companies for technical positions. However, finding candidates willing to work with you is a lot harder. Every candidate is an asset to you, treat them like one. They will remember the help, tips, and guidance you offered them, the inside info they received, and how you went the extra mile to get them the perfect career opportunity. Even if they don’t get placed immediately, building a great rapport with them will get you in their good books, and they’ll come back to you when they’re looking for a change. They might even spread the word and refer you to others looking for a job.

Outsource your technical requirements to our expert technical recruiters.

3) SIDE PROJECTS

giphy (3)

Generally, recruiters work on an incentive basis. While a regular monthly salary might suffice for you and me, these guys look forward to the day their phone goes ka-ching with an extra “account credited” notification. Prior to this stage though, is the monthly struggle of reaching their targets to be eligible for the incentives. The stress can get overwhelming, and the competition is tough. To get through it, having a simple and achievable side project can help.

For example, two colleagues who chose to remain anonymous participated in the Mr. & Miss Mangalore contest as a side project. Their passion is widely supported in the organization and helped them get a good push of motivation to achieve their targets. For those who care, they made the list of top 6.

4) A RELEVANT BACKGROUND

giphy (4)

Let’s get one thing straight – this is a sales job. You’re trying to sell the job to the candidate and the candidate to the job. Whether or not you have an engineering or a tech background, it really depends on your sales skills. It would, however, be beneficial to learn a few basics to be better at your job and also have knowledge about the industry standards. Having basic knowledge will result in you sounding better than your competitors while pitching and get you some credibility.

5) REDUCE MANUAL WORK

reduced work1

While working as a technical recruiter, it would make your life 10x easier to use some of the tools developed by engineers.

Buffer: Smart recruiters use social media to its full extent. Buffer helps you schedule, publish, and analyze your posts in one platform.

Boomerang: Schedule emails to go out anytime you want and set reminders to follow up with candidates or clients. Boomerang helps you bring emails back to the top of your inbox whenever you’d like them to.

Calendly: Set meetings, calls, or interviews while giving people the option to pick a time slot via calendly to avoid the messy back-and-forth emails.

Rapportive: As a recruiter, rapportive is the easiest way to acquire information about someone directly from your inbox. Rapportive provides you with the LinkedIn profile, job, location, etc. of the email ID you’re mailing to/received a mail from.

Evernote: Evernote lets you save your ideas, reminders, pictures, to-do lists, or any notes and store them permanently. It’s also easy to find your notes and share them with others.

If you know any other tools/tips for technical recruiters, share them in the comment section below!

If you’re looking to hire great talent via specialized technical recruiters, call +91 87 67 427 427 or email buzz {@] sutrahr.com.

03May

Top 22 Advertising Agencies In India

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Advertising in India is getting tougher by the day. With an audience as diverse and gigantic as India, it’s difficult for brands to reach out to everyone. Whether FMCG, ecommerce, automobile, telecom, or any other industry, it’s crucial for every industry to advertise their products using the right techniques. Advertising agencies are coming up with brand new ideas and creative concepts to promote products while making an impact on the audience.
advertising agencies

Here’s a list of the top 22 advertising agencies in India that can help you establish your brand presence in the market:

1. Crayons Advertising Crayons Banners

Crayons Advertisinghas expertise in advertising brand management, branding, film and print production, events and activation, digital, media, and out of home services.

Contact: (0091 11) 621 2347, [email protected]
Clients: LLADRO, SBI, Air India, Delhi Police, Indira IVF, J&K Tourism, Kajaria, among others.

2. Havas Worldwide India Havas

Havas was formerly known as Euro RSCG. They’re one of India’s top ten integrated marketing communications agencies. They provide services like advertising, marketing services and relationship management, and digital and interactive media.
Contact: (0091 22) 493 7188
Clients: HDFC Securities, Pacific Online, Rolta, Weekender, Torrent Pharma, DCold, Krack Cream, etc.

3. Digital Piloto Pvt. Ltd.

Digital PilotoDigital Piloto Pvt. Ltd. is a Google Partner digital marketing company in Kolkata that helps businesses of all sizes achieve their online goals. They offer a wide range of services, including SEO, link building, content writing, PPC, and social media marketing. Digital Piloto Pvt. Ltd. is also a leading provider of online reputation management services.
Clients: VR Group Hotels, Immigration Advisers New Zealand Ltd., Aquays Hotels, Vidhikarya, Hako
Contact: +91 8910457310 / [email protected]

4. Intent Farm

Intent Farm stands out as a dedicated digital marketing agency, specialising in ads and SEO with a strong emphasis on delivering tangible results. Our expansion to different states of India reflects our commitment to excellence. From Google ads to SEO, IntentFarm is a partner for comprehensive digital marketing solutions.

Focusing on key areas like Google ads, SEO, content marketing, and email marketing, Intent Farm utilises a data-driven method to adapt marketing strategies to the specific needs of each customer. Their team uses analytics to get insight into the behaviour of customers, making sure that our campaigns aren’t limited to a specific audience, but are efficient.

Our Clients: upGrad, Groww, purple, CARMESI, FURLENCO, ICICI, Paytm, Kotak, Flipkart Dabur, Vedanta, upstox, DOUNKEN MONKEY, Spaisa.com
Contact: 080473 62908
Email id: [email protected]
Website: https://intentfarm.com/


5. JWT India JWT

JWT India offers services for brand building, digital transformation, social, activation, internal communications, and sector expertise. They also provide trends and insights on cultural shifts to their clients.
Contact: 0091 22) 266 0190, [email protected]
Clients: Apollo Hospital, DSP Merrill Lynch, Hero Honda, Satyam Infoway, Star news, Standard Chartered, Ministry of Finance, Ministry of Defence, Pepsi Foods, 20th Century Fox, Van Heusen, Hero Motors, and Parle to name a few.

6. Hakuhodo Percept Hakuhodo percept

Hakuhodo Percept, one of the best advertising agencies, offers a unique 360-degree brand management system for their clients that result in creating power brands. Their key services include advertising, marketing, and media buying.
Contact: (0091 11) 628 8870, 628 2523,621 1130, [email protected]
Clients: Tresmode, FedEx Express, Syska, Reliance, Vivanta, Tokri.com, Tempur, Georgia Gullini, among others.

7. Jelitta Publicity jeltapublicity

Jelitta Publicity collaborates with brands to help them reach the top with their advertising process – research, strategy, the creative process, and media planning.
Contact: (0091 481) 564 075/806
Clients: Asianet, South Indian Bank, JOSCO jewellers, Apollo Gold, Zella Diamonds, Vijaya Bank, and Power Grid Corporation Of India to name a few.

8. Lowe Lintas Lowe Lintus

Lowe Lintas is credited as the agency that gave India its first television commercial. They offer services like brand communication strategy, concept creation, creating and managing brand campaigns, and multimedia production.
Contact: (0091 22) 202 1577
Clients: Axis Bank, Bajaj, Britannia, Hindustan Unilever, Havells, Idea, Johnson’s Baby, Maruti Suzuki, Micromax, Tata Tea etc.

Also Read: Top Startups in India 2020

 

9. Seagull Advertising seagull advertising

Seagull is a 360-degree advertising and brand consulting agency that has been around for 19 years.
Contact: 91 9810221920‬, [email protected]
Clients: Playtor, Tokri, Mantra, Treasures of India, Clearskin, HSBC, Thermax, Divyayog, and many others.

10. Red Fuse Communications red fuse

This digital advertising agency is a full-service global agency capitalizing on the opportunities arising from the digitization of media.
Contact: 91 22 4239 8999, [email protected]
Clients: Colgate, Palmolive, Hill’s Science Diet to name a few.

11. Aquarius Promotions

Aquarius Promotions believes in going to the core of a product to create innovative and market savvy brands. This creative advertising agency provides print, electronic, and outdoor advertising, creative branding, media planning & buying, events, web solutions and web banners.
Contact: 91 755 4222442 / 43 / 45, [email protected]
Clients: IBD Universal, LIC of India, The Dainik Bhaskar Group, Ernst & Young India, Billabong High School, DNA, and Madhya Pradesh Tourism are a few of the big names they’ve worked with.

12. Urja Communications Urja Communications

Urja, a pioneering digital advertising agency, focuses on providing strategic digital communication within tight deadlines, and producing, deploying and optimising at scale. Their services include – digital and email marketing, UI/UX development, social media management and marketing, and content development.
Contact: 91 22 40715700, [email protected]
Clients: NIIT, Axis Bank, Ford, Meru, ICICI, Shoppers Stop, Edelweiss, Standard Chartered Bank, and man more.

13. Grey India Grey India

Grey India is part of the Grey group that’s among the world’s top advertising agencies. They steer ‘Famously Effective’ work for some of India’s most prestigious clients.
Contact: 9122 40366363, [email protected]
Clients: Sensodyne, BNatural, Gillette, Dell, Crocin, Indian Air Force, Tic-Tac, Ferrero, Fortis Healthcare, Pantene, Cadbury Silk, and many more.

14. Carat Carat

Carat is the #1 Global Media Network, and the market leader in digital and diversified media solutions. This advertising company creates innovative media campaigns and offers services such as – communications strategy & planning, consumer insight, media buying, global media partnerships, branded content & product placement, content development, mobile media, SEM, social, sponsorship & experiential, data management, and direct marketing & CRM.
Contact: 91 22 3024 8100, [email protected]
Client’s: Chevrolet, Adidas, Pimm’s, Cadbury. Macy’s, Bisto, Kellogg’s, Arla Foods UK, General Motors to name a few.

15. Avail Advertising Avail advertising

Avail Advertising offers branding, designing, digital marketing, social media management, SEO and a lot more. They cover advertising in newspapers, magazines, outdoor, TVC, radio, and events.
Contact: 91 9890999839, [email protected]
Clients: Atlas Copco, Lavasa, TATA Technologies, Cytel, DSK Toyota, SBEM, SQTL, Cosmos Bank, and more.

16. Publicis Worldwide Publicius

Publicis Worldwide, one of the most famous advertising agencies, has possibly the longest list of services. Some of them are advertising, brand design, CRM, digital marketing & production, experiential & integrated marketing, mobile marketing, and promotional marketing.
Contact: (0091 22) 493 8828, 4925031, [email protected]
Clients: Cartier, BNP Paribas, citi, Heineken, Loreal, Nestle, P&G, Renault, SIEMENS are a few brands they’ve worked with.

17. Purnima Advertising Purnima

This agency has been around since 1973 and had grown leaps and bounds since then. Purnima Advertising has worked with Nirma for the launch of several products like Nirma Detergent Cake, Nirma Super Cake, Nirma Beauty Soap, Nima Sandal Soap, etc. They also successfully handled film screenings of Nirma, Vicco, Ambuja Cement and many others.
Contact: 022 – 66603114 / 15, [email protected]
Clients: Nirma, Vicco, Tarika Sarees, Manikchand Pan Masala, Orpat, DS Group – Delhi (Rajnigandha Pan Masala, Catch Masala, Tulsi mix), Gujarat Tourism, Astral Pipe, Kitchen Express, Gits Foods, Capital Food (Chings Secret, Smith & Jones and Raji), Ambuja Cements, OCM, Sapna Carpet, Montex Writing materials, VLCC-Delhi, etc.

18. FCB-Ulka FCB Ulka

FCB Ulka is a leading advertising agency that works on the circle of brand life. They’re located in major cities like Mumbai, Bengaluru, Chennai, Delhi, Kochi, and Kolkata.
Contact: (0091 22) 202 6884, 285 2184, 283 6068, [email protected]
Clients: Amul, Hero, Abbott, Candy Man, Cargill, Indian Oil, Nerolac, Sunfeast, Tata Salt, Tata Motors, Whirlpool, and Wipro, among others.

19. Ogilvy & Mather Ogilvy & Mathers

Ogilvy & Mather was founded in 1948. It has more than 450 offices in 169 cities. The first two fundamental components of his brand were quality and diversity of the people, and the quality and class of the operation. The third component was his belief in brands.
Contact: 022 4434 4074, [email protected]
Clients: Dove, Guinness, Hathaway, Rolls-Royce, Schweppes, Philips, Unilever, Morton salt, Qualcomm, Nascar, and IBM to name a few.

20. DDB Mudra Group DDB Mudra

The DDB Mudra is Group is India’s largest integrated marketing communications and services network. They comprise of three agency networks and six specialist agencies and eleven strategic business units which offer their expertise under four disciplines (Media, OOH, Retail and Experiential).
Contact: (0091 79) 656 5659, [email protected]
Clients: Linen Club, Aditya Birla Group, Bharat Petroleum, Henkel, ACC Limited, Pepsi, Colgate, USHA, McDonalds, Reebok, Puma, Peter England, among many others.

21. Madison Advertising Pvt Ltd Madison

Madison India deals with only the bluest of the blue chip clientele. They’re a part of Madison World, a 28 year old diversified communication group.
Contact: (0091 22) 266 3997, 266 0425, 269 4167, [email protected]
Clients: Asian Paints, BJP, Blue Star, Café Coffee Day, Ceat, Godrej, ITC, Kellogg’s, Levis, Lodha, Marico, Max Life Insurance, McDonald’s, Pidilite, Piramal Healthcare, P&G, Raymond, Snap Deal,Times Television, TVS, etc.

22. Triverse Advertising Triverse

This Gurgaon-based agency was founded by Suresh Tiwari. Some of their services are brand architecture, brand design language, TV commercials, press advertising, and social media marketing.
Contact: 098997 70804
Clients: Punjabi By Nature, Vardhman, Godfather Lite, DeVANS, Alstone, Pari India, and many others.
If you know any other agencies that need to be on this list, let us know in the comment section below.
If you’re an advertising agency looking to recruit the best talent for your team, give us a call at +91 8767 427 427 or email us at buzz {@] sutrahr.com
Disclaimer:
This list is in a random order. All the details mentioned are based on the information available online. In case of any errors, contact us at buzz {@] sutrahr.com

24Mar

6 Ways To Make Your Workplace Safe For Women

adminBlog

Though it may seem that workplace harassment cases are on a rise, that’s not really true. They have been happening for a long time. In the absence of an internal system, women are now seeking help outside. They know they have the support and their voice is being heard.
workplace harrasment
Though we are constantly trying hard to make sure women get the support they need, here are a few ways to address and prevent workplace harassment:

1) Create Awareness

Creating awareness about safety is crucial at any workplace. Conducting sessions is a great way to spread awareness. Organizations can also educate people in other ways, maybe a small skit highlighting important points. Men and women both need to learn what’s acceptable behaviour and what isn’t. For men, this teaches them right from wrong. If a certain thing or behavior classifies as inappropriate, it would hopefully deter them from doing so.
For women, this would make them realise if anything they’ve been experiencing is objectionable. This would also help them in the future. If fortunately, they haven’t experienced sexual harassment in any way, they would be equipped with the knowledge to handle any improper behaviour in the future.
There are many ways to spread awareness apart from policies, plays, and speeches. Interactive discussions would have a greater influence on people. When they feel involved and have the chance to ask questions, clear doubts, and watch others get involved, it makes people feel they are a part of it. You can discuss the different types of workplace harassment, use examples to explain it better, and talk about prevention measures. You can also inform your employees about ways to help if they see someone being a victim of inappropriate behaviour. An anonymous platform, like a whistleblower policy, to submit incidents is also helpful.

2) Strict Sexual Harassment Policy

Even in the absence of an HR department, what shouldn’t be missing is a strict sexual harassment policy. There’s an abundance of workplace harassment policies online. All you need to do is look for it. Refer to those and make your own with the guidance of relevant people. Or simply pick one up from the ones available.
This policy should be circulated among all employees regularly. If not HR, then managers or the founders can send this to their team at regular intervals like once a month or so that it’s not forgotten. Along with these policies, sending out different ways to reach out the HR or relevant POC will also help motivate most to speak out.

Join the safest workplace in India.

3) Internal Complaints Committee

Organizations must set up a team with an intent to preserve women’s safety at the office. This panel must include a woman working at a senior position. Complaint and redressal mechanisms must be established to ensure every complaint received is acknowledged. The panel must also make it very clear that every incident and its details will be properly documented for future reference. These documentations will also be registered under respective employee records. Proper actions must be taken so such incidents don’t repeat. This team can send out the workplace harassment policy and inform them about the Adult Survivors Act as reminders. Should an incident occur, it must be immediately taken care of and weekly reminders should be sent to inform employees of the consequences of such actions.

4) Go The Extra Mile

A small step that organizations can take is to distribute pepper spray for safety to all the female employees in the company. This would not only be of use inside the office, but also outside. While this is a great step, it must be noted that these pepper sprays can also be misused. Maybe as a prank, maybe while just playing around. It must be communicated to all employees that severe actions will be taken in case the pepper sprays are used for anything other than self defense.
Another outstanding initiative that organizations can introduce is self defense training. Just like companies these days have gyms for working out, yoga, and to conduct other relaxation techniques, self defense too should be promoted. It gives you a sense of strength and courage to stand up for yourself in situations. Having the mindset that you can defend yourself is a great confidence booster for women while they are out. Presence of mind upon experiencing women harassment is what will immensely assist you in getting out of it.

Also Read: Top Distractions At Workplace & How To Manage Them

5) Create An Entrepreneurial Spirit Among Women

An ecosystem that encourages entrepreneurship amongst women is well appreciated. The ratio of female to male entrepreneurs is very low. There’s a vast difference in the numbers. Encouraging women in the workplace to be in charge and take up complete responsibility of projects is a major confidence boost. It is observed and said by many working women that they were not given the chance they deserve and were discriminated against. It is discouraging to hear and even worse when experienced. Women need to be encouraged and motivated to move up the ladder. Moreover, when they have the courage, they need to be supported. After, all we have enough examples of women achievers whom we’ve idolised growing up.

6) Other Benefits

Added benefits like flexible work timings, monthly days offs, etc can make your’s a Happy Workplace. Allowing employees the comfort of working from home as an option is another small but impactful benefit. On days when they’re not in a state to reach office, or need a mental health day, working from home can majorly help without them worrying about losing their leave balance. These are just a few of benefits organizations can implement. There’s a wide array of options employers can choose from in terms of offering benefits. One of them is providing paid period leaves. It’s being observed that companies globally are providing menstrual leaves to women employees. The excruciating discomfort faced by women is being addressed and more and more companies are taking it upon themselves to provide utmost care in the form of paid leaves.
The above points are inclusive of but not limited to the things employers can do to make the workplace safe for women and prevent workplace harassment. If there are other ways you know, please leave a comment below!
If you’re looking to hire great talent to build a positive workplace, give us a call on +91 87 67 427 427 or email us at buzz {@] sutrahr.com

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